
What the Top 10% Do Differently: Cracking the Frontline Performance Code
In just 12 months, the top 10% of your frontline employees could be performing up to 30 times better than the bottom 10%. The question isn’t why – it’s how.
The Productivity Gap You Can’t Ignore
Every organization hires frontline talent with similar training, timelines, and tools. Yet, within a year, some employees consistently outperform others by 10x to 30x – a pattern we’ve seen in BFSI, retail, FMCG, telecom, and more.
This isn’t just a talent issue. It’s a systemic loss of productivity that drains revenue and spikes attrition.
According to a McKinsey study:
- Companies that invest in structured frontline enablement programs see a 22% increase in productivity.
- Yet fewer than 20% of companies have a repeatable system to scale high performance.
At Quanta People (QP), our Center of Excellence in Frontline Workforce Performance has spent years decoding this performance disparity – and we now know exactly what separates the top 10% from the rest.
What the Top 10% Are Doing Differently
Insight 1: Prioritization of “Critical Tasks”
Top performers understand one truth: Not all tasks are created equal.
- In BFSI, this could mean identifying and nurturing “connectors” who generate warm leads.
- In retail, it could be tracking high-conversion footfalls and offering upsells at key moments.
- In FMCG, it might be revisiting high-yield distributors more frequently than low-performing ones.
Insight 2: Execution with Consistency
While underperformers experiment randomly, top performers develop a personal playbook – a consistent, effective, repeatable approach.
- Sequence conversations with customers the same way every time.
- Know how to open, engage, and close with intent.
- Refine their technique, then replicate it relentlessly.
“One in six employees can become a high performer. But only if they know what to focus on – and how to execute it consistently.”
Turning Top 10% Habits Into Organization-Wide Performance
At QP, our mission is clear: To help 1 million frontline employees win in their first job.
We do this by:
- Identifying critical tasks for each job role across industries.
- Using behavioral science and learning psychology to train for repeatability.
- Delivering micro-coaching and lead indicator-based feedback through digital platforms.
- Bridging the capability gap between top and bottom performers – at scale.
Our system doesn’t just train. It transfers proven success behaviors from the top 10% to the rest – systematically, measurably, and digitally.
For CEOs and CHROs: Why This Matters Now
- Frontline attrition in India ranges from 30–45% annually.
- Revenue leakage from underperformers can quietly cost crores every quarter.
- Hiring more people won’t solve it. Activating your existing talent will.
Final Word: Performance is Contagious – If You Systemize It
The top 10% have already cracked the code. QP helps you make that success contagious – turning individual excellence into enterprise-wide transformation.
Let’s identify the top 10% in your team – and make the rest just as good.
Get a free audit of your frontline performance spread. Write to us at business@quantapeople.com to book a 30-min consultation today.